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Digital Marketing

In this digital era, the decisions are made by millennials who do their research online. Reading product reviews on Amazon or searching tourist places on Makemytrip; this generation is well-versed with all online tools. The reach is not just limited to cities as affordable broadband and low-cost, 4G enabled smartphones are making inroads into rural India. Hence it is advisable to adopt Digital marketing avenues without further delay.

Want to Drive More Traffic To Your Business?

Imagine a user looking for a product that finds your website on the Search page. The website looks appealing, navigation is easier and the reviews are great. The user will be no doubt be tempted to buy your product and connect with your company. More clicks, be it from a smartphone, tablet or computer leads to an increase in traffic which in turn creates more customers. Besides, being in touch with the growing customer base via emails, SMS, and social media, informing them about new products, new schemes and discounts is an important part of digital marketing solution. The impact that a 20-30 second video advertisement on YouTube/Twitter/Instagram or news-sites can help your company grow manifold, provided the targeting is right.

Marketing Can Be Overwhelming. The Good News Is, You Have Options.


Whatsapp Solutions

We are an independent software vendor of Meta Inc. for WhatsApp Business Solutions.One of the main…

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One of the main benefits of using this WhatsApp API is that it allows businesses to reach a large audience quickly and easily. With over 2 billion users worldwide, WhatsApp is a popular way for businesses to communicate with their customers.

In addition to reaching a large audience, the WhatsApp API also allows businesses to automate their messaging and customer service processes. This means that businesses can create personalised and automated messages that are sent to customers based on certain triggers, such as abandoned shopping carts or shipment tracking updates. This can help businesses save time and resources, as they can respond to customer inquiries and requests more efficiently.

Overall, the WhatsApp API is a useful tool for businesses looking to improve their communication with customers and streamline their customer service processes. It is easy to use and offers a range of features that can help businesses better connect with their customers.

The WhatsApp API also has the ability to integrate with other business tools and systems, such as CRM (Customer Relationship Management) systems and e-commerce platforms. This helps businesses have a more complete view of their customer interactions and allows them to better understand and serve their customers.

E-Commerce Website

An E-Commerce website is an online shop that facilitates transactions of goods & funds.

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An E-Commerce website is an online shop that facilitates transactions of goods & funds.

In the era of tremendous competition, websites that provide detailed information, convenience, and ease of navigation along with warranty information are beneficial. This will not only attract loyal customers but also decrease the cost of inventory management. It is an extension of the market for niche products.

 Products get credibility when you showcase it on your own website.  For small enterprises and startups as well, websites have become essential.

An online presence also makes Your Business Accessible at All Times and provides them with the convenience of reviewing your products and services when your store or office is closed.

E-commerce is always very cost-effective. Without physical shop and staff, your products or services are available online; website is an alternative model to sell them. You can reach clients that are in another town or country just by simply having a web presence.

We at Sun Digital are a team of experienced engineers & developers, who are delivering easy to navigate, responsive, SEO friendly websites & are following Best practices

It’s estimated that there will be 2.05 billion global digital buyers in 2020.

In 2020, e-commerce sales are expected to account for 15.5 percent of retail sales worldwide. The number one reason people shop online is that they’re able to shop at all hours of the day. 65% of shoppers look-up price comparisons on their mobile device while in a physical store

85% of consumers conduct online research before making a purchase. Mobile e-commerce is expected to account for 67.2% of digital sales. Younger people spend more time shopping online than older people

Digital Advertising

Digital advertising is the targeted promotion of brands or products through websites, blogs, social…

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Digital advertising is the targeted promotion of brands or products through websites, blogs, social media, mobile apps, and search engines. With a smartphone in every hand and the convenience of 4G and cheap broadband, the search for a product and its sellers begins on the internet these days. Hence, we create effective yet affordable digital advertisements after thoroughly considering the target audience based on factors like age, location, gender, seniority, income, interest, etc.    

Website Development

The success – the money generated by your business and measured as Return On Investment…

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The success – the money generated by your business and measured as Return On Investment or ROI – can happen only when you convert customers into loyal clients.

To achieve this, creating and maintaining a website is difficult task  as are the main elements supporting web development such as web design, web publishing and web programming.

What is web development? It breaks down the various steps involved in creating and maintaining a website into tasks and resources that can be used as a road map for each project.

Here’s an added advantage – when you change locations, a website is a great tool for finding new employees as well as new customers.

Why Sun Digital Marketing?  We, at Sun Digital, build great websites. They are mobile responsive, fast loading, SEO-savvy, social media-enabled and boast strong security.

Do you still want to know why you need a brand identity? Here are some hard-hitting facts about website development. There are 4.4 billion Internet users worldwide. 64% of small businesses have a website. 48% of people cite a website design as the number one factor in deciding the credibility of a business. 85% of customers trust online reviews as much as personal recommendations. 68% of the companies that develop a mobile-first website see a rise in sales. 62% of companies increase their sales by designing responsive mobile platforms for their websites. 

In 2019, 57% of website traffic came from mobile phones. 82% of customers trust a company after reading customer content. 78% of shoppers want e-commerce sites to include more images on their product pages.

Social Media Marketing

At present social media has become the most powerful medium of marketing and publicity…

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At present social media has become the most powerful medium of marketing and publicity. A few years back nobody ever imagined that whatever platforms they are using for online social engagement will become a strong medium of marketing.

Before we go further, it is necessary to know what social marketing encompasses. Social media platforms like Facebook, LinkedIn, Instagram, and similar platforms have millions of users, making them highly important for marketers and advertisers to promote their brand.

Several brands use social media to run a campaign to create awareness about their product, promote the brand or simply engage customers for higher brand recall. Social media allows brands to connect at a deeper level with customers thereby gaining customers’ trust, support, and often also advocacy.

Why Sun digital marketing?

The answer is very short and sweet. Its appealing factor is that Facebook users can put blog posts longer than 15,000 words and get 22.6% more Facebook likes. More than 74 percent of users on Facebook admitted that they use it for professional purposes. Images account for 75-90% of Facebook advertising effectiveness

Similar is the case with Instagram. Over 60% of users discover products on Instagram.   75% of users take action like visiting a company’s website after a brand’s post. Instagram user count is growing close to 5% per quarter.

As far as LinkedIn is concerned 80% of B2B leads come from the platform. 90% of B2B marketers reduced cost per lead with LinkedIn leads gen forms. LinkedIn generates 3x more conversion than Facebook. 49% of consumers depend on Influencer recommendations on social media.

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